Thursday, 25 February 2010

Right - I'm Excited

London again next Wednesday, travelling down in Jamie's wagon - Ben and Davey Mac also coming down. Cannot wait to get back into agencies. So far we have crits lined up at Mccann's, RKCR/Y&R and Mother (x2, thanks Paddy!). Lots of graft to do this week. Amendments to past campagins, new campaigns and writing up a couple of comedy sketches we have, to put in the book (why not, eh!?).

Huge thanks to all the guys who are letting us pop into see them! Top people!

Howay.

- Thompson

This Past Weeks Work:

Work to follow, i'm trying to sort out my scanner.

Campaigns for Jif (lemon juice) and Lilt Zero will be posted, along with the idea for Tipp-ex we posted earlier on in the week!

Cheers

Simpler Times...



Sometimes I wish I could go back to these days, everything was simpler, your only worry was: "Which picture am i going to colour in today, the one of the happy go-lucky squirrel? Or the fortuitous friendly dog nibbling at a ragged shoe?"

- Jamie

Wednesday, 24 February 2010

The genius of David Doublilet.


David Doublilet is a photographer for National Geographic. His wildlife pictures, in my opinion, are second to non. In this series, one example shown here, where the camera is on the water line has prompted an idea. If you take the idea of the image being shot in line with the tarmac, imagine a street scene with people shopping on the top section, then below them is the floor, ground, wires, tubes and dirt. Under all of this is an underground rave. I mean RAVE. hundreds of people dancing with strobe lights and and a DJ. The Brand Fred Perry-Subculture is about getting bands recognised by targeting music lovers who are at the fore front of music, interested in going out and searching for new music and "underground" music. This idea would have many different executions, showing just how diverse the genres of music are on the site.

- Jamie

Monday, 22 February 2010

Sunday, 21 February 2010

Tipp-ex

"Every student creative team has an idea for Tipp-ex"

- Adsoftheworld.com.

.... So we made an app for that.

If it is so easy to make an advert for Tipp-ex then why should it be only creatives that can do it? To make a Tipp-ex ad all you have to do is take a picture of some kind of mistake, be it on a piece of work or indeed in life, cover up the mistake in Tipp-ex and put a pack shot and logo in the bottom right hand corner. For example: John Terry walking out of that Wayne Bridges house, with Bridge's girlfriend and her face is covered up with Tipp-ex.

The app we have in mind, is for the iPhone. Basically, you could grab pictures from the memory of your phone and open it up via the Tipp-ex app. Then, you would be able to edit it, using your finger to draw a white line (think brush tool on photoshop, but only in white). After the ads have been made they can be uploaded to a website of just thumbnails made just for the homemade adverts, it is free for people to browse & view the user generated content.

Saturday, 20 February 2010

The Baroque Period - Not Just for Public Schoolboys



Lush for a Saturday night strategy writing session for Coors Light! I don't often listen to orchestral music - but it really helps me concentrate (and reminds me of my GCSE music exams haha)

- Thompson

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